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Shorty Awards
The Shorty Awards, also known as the Shortys, is an annual awards event, recognizing the people and organizations producing real-time short form content across Twitter, Facebook, Tumblr, YouTube, Instagram, Vine, and the rest of the social Web. The awards are organized by the co-founders of the Brooklyn-based startup company Sawhorse Media.〔("Shorty Award Winners Unveiled in New York City" ), John S. and James L. Knight Foundation〕 Greg Galant is CEO and Co-founder and Lee Semel is CTO and Co-founder of Sawhorse Media.〔http://sawhorsemedia.com/team/ "Sawhorse Media Team"〕 Since their creation in 2008, the awards have expanded beyond Twitter to recognize content creation on other social networking sites, including YouTube, Tumblr, Instagram, Vine, Snapchat, and Facebook.
Twitter users nominate six finalists in each award category, and a panel of expert and celebrity judges choose winners. An awards ceremony is held each spring and streamed live on the official website. Each award recognizes the entire body of work of the content creator, rather than an individual tweet or post. A 2012 ''Forbes'' magazine article about the awards commented: "The Shortys recognize that social media is about more than who can get the most followers ... we are creating millions of pieces of new writing that will define our generation. ... These writings ... are creating our history of record."〔Dube, Jon. ("Why The Shorty Awards Matter" ), ''Forbes'', March 26, 2012, accessed February 20, 2013〕
== First Annual Shorty Awards ==
The awards were created in 2008 by tech entrepreneurs Greg Galant, Adam Varga, and Lee Semel of Sawhorse Media.〔Holmes, Elizabeth: ("Surviving the Drama of the Twitter Awards" ), ''The Wall Street Journal''〕〔Neisser, Drew: ("How the Shorty Awards Became the Oscars of Social Media" ), ''Fast Company''〕 They invited Twitter account holders to nominate the best twitterers in general categories such as humor, news, food, and design.〔Stone, Brad: ("From the Twittersphere: Trophies for the Best Tweets" ), ''The New York Times'' Bits Blog〕 Winners were chosen by more than 30,000 twitterers during the voting period.〔 The founders of Twitter first heard about the awards after the contest had gotten underway, and expressed support for it.〔
The first Shorty Awards ceremony was held on February 11, 2009, at the Galapagos Art Space in Brooklyn, New York. Approximately 300 people attended the event.〔Otterman, Sharon: ("The Scene at the Shorty Twitter Awards: Chatter" ), ''The New York Times''〕 The event was hosted by CNN anchor Rick Sanchez and featured in-person guest appearances by prominent Twitter users MC Hammer and Gary Vaynerchuk and a video appearance by Shaquille O'Neal.〔Vilensky, Mike: ("The Media Is Twittering Away Its Short Time on Earth" ), ''New York'' Magazine〕〔Capistrano, Daniela: ("MC Hammer, AFI's Hunter Burgan Celebrate Twitter Mania At Shorty Awards" ), MTV News〕 The awards, which were voted on by Twitter users, were distributed in 26 categories.〔 At the ceremony, the true identity of advertising category winner @PeggyOlson was revealed to be Carri Bugbee, owner of the public relations company Big Deal PR in Portland, Oregon.〔Turnquist, Kristi: ("Portland's Carri Bugbee plays Peggy Olson of 'Mad Men' on Twitter" ), ''The Oregonian''〕
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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